Baby-Things Privacy Policy

This is a legal document which sets out how Baby-Things handles data which identifies you. You should read it in conjunction with the Baby-Things Terms and Conditions, of which this Privacy Policy forms part.

At Baby-Things, we believe strongly in protecting the privacy of our users' personal information. This statement describes the privacy practices we apply for the Baby-Things Service. As part of that, it also expresses our approach to complying with the data protection laws which apply in the United Kingdom. If we change this Privacy Policy, we will notify you of the changed document in the same way as we notify changes to the Baby-Things Terms and Conditions.

If you have questions or concerns regarding this statement, you should contact Baby-Things's customer service department at privacy@baby-things.com.

1. The information we gather and track.
· Information gathered on registration. When you register for the Baby-Things Service, you provide your name, address, your email address, and some optional contact details ("Registration Information"). They are available to you, and capable of being changed, through the My ads page.

2. Sharing and use of information
· The over-riding principles we apply are these:

o We, and (where relevant) our credit card processing agents, will not supply your personal data to a third party for commercial exploitation - thus, you can rest assured that we will not sell the lists of our Members' email addresses to a third party; and

o the only circumstances in which we will provide any of your personal data to a third party for non-commercial purposes are those contained in this Privacy Policy.

· Registration Information. Once a Member places an advertisement, some of the Registration Information (Not their address) held for that Member, will be available in the listings.

· Advertising. The Baby-Things Service may include interactive advertising for other businesses. We may use, and provide to third parties, anonymised demographic data provided by Members to target this advertising more appropriately.

· Newsletters. We have regular and occasional emails. Members can remove themselves from the email listings by return email.

· Credit Card information. There has been a lot of publicity about Credit Card security on the Internet so we decided to use Worldpay plc, who operate a secure server, to process our credit card payments. They encrypt Members' credit or debit card information and authorise payment directly. This means that Members' credit card details are never revealed to us. Worldpay plc may transfer to, process and hold your credit card information in countries either within or outside the European Economic Area in connection with performing their duties.

· Companies in the Baby-Things group. We may share data supplied by you (or collected about you) with our subsidiaries and other companies in our group, but only for the purposes described in this policy.

· Changes in Baby-Things business. If all of the assets which Baby-Things uses to operate its business (or substantially all of them) are acquired by a third party, we may transfer personal data we then hold to that party.

· Place of processing. The personal information held by us is held on and processed by computers situated in the United Kingdom.
3. Security

We have security measures in place to protect our customer database and access to this database is restricted internally. However, it remains each Member's responsibility:

· to protect against unauthorised access to Your Details;
· to ensure against use by anyone else of the Baby-Things Service through the machine that Member uses while they are "logged on" to the Baby-Things Service;
· to exit from the Baby-Things Service when not using it; and
· to keep his/her password secret.

4. Opt-out policy
· You may have your registration details removed at any time. Contact us at remove@baby-things.com with your email address and we will remove all Your Details.

· We provide Members with the opportunity to opt-out of receiving e-mailed Newsletters which they have previously opted to receive. This opt-out can be effected by making appropriate selections at Your Details.

5. Disclosure for legal reasons
We reserve the right to communicate such of a Member's personal information as we hold to third parties which seek the disclosure of it, and which make a legally-compliant request for its disclosure.

6. Contacting Baby-Things
If you have any questions about this privacy statement, the practices of this site, or your dealings with Baby-Things, you can contact us at privacy@baby-things.com. You can also use this address if you wish to request from Baby-Things a copy of the personal data we hold about you or a description of that data. Please note that by English law we are entitled to charge you a small sum for providing this information.

7. Links to third party sites
Our site contains links to other sites. Baby-Things is not responsible for the privacy practices, or the content, of those web sites.

8. Data Protection Information
You can obtain further information about data protection laws by visiting the Information Commissioner's website at www.dataprotection.gov.uk. You can search for our Data Protection Notification there, should you so wish.